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April 2, 2024
5 Managerial Skills in Digital Marketing to Learn
The key to success in digital marketing is efficient administration. Effective managers are multi-talented, able to think strategically, analytically, and creatively. In this post, we’ll take a look at five abilities that digital managers must have and also some digital marketing courses with placement assistance.
Table of Contents:
- Top 5 Managerial Skills in Digital Marketing:
- The Most Upskilling Programs:
- Conclusion
1. The Top 5 Managerial Skills in Digital Marketing
- Data Analysis: The ability to interpret data and derive actionable insights from various analytics tools and platforms.
- Project Management: Proficiency in managing multiple projects, setting priorities, and ensuring timely delivery of campaigns.
- Team Leadership: Strong leadership skills to motivate and inspire team members, foster collaboration, and drive results.
- Strategic Thinking: The capacity to develop data-driven strategies that align with business objectives and adapt to market changes.
- Technological Proficiency: A deep understanding of digital marketing technologies, platforms, and emerging trends.
The Most Upskilling Programs
A. Full Stack Digital Marketing with Generative AI from NIIT
The Full Stack Digital Marketing with Generative AI from NIIT is a 12-23 week digital marketing management course offering the fundamentals and applications of digital marketing, generative AI, and full stack development.
Course content:
- Digital marketing Fundamentals
- Boost Your Brand: Mastering social media & Influencer Marketing
- Paid social media marketing
- The Google advertising ecosystem, programmatic media, and CTV
- Google Analytics, Campaign Management & Reporting
- Email Marketing, and CRM
- Navigating the Amazon Ecosystem
- Capstone Project
Course highlights:
- Online and self-paced study
- Course materials, videos, quizzes, assignments, exercises and projects
- Industry Projects
- Mentorship from Experts
- Certification from NIIT and StackRoute
- Job Assistance
B. Postgraduate Program in Strategic Digital Marketing from Great Learning
Great Learning is one of the leading online education platforms offering PGP in digital marketing.
Course Content:
- SEO, SEM, SMM, email marketing, content marketing, web analytics
- Real-world projects and case studies.
- Live online sessions, recorded videos, quizzes, and assignments.
- Career support
- Certificate from Great Lakes Executive Learning and Great Learning
Conclusion
By mastering these managerial skills, learners can navigate the complexities of the digital landscape, drive innovation, and achieve sustainable growth.
We're working on curating more amazing courses for you! Until then, why not explore other categories or let us know what you're interested in? Your next learning adventure awaits!.
We're working on curating more amazing courses for you! Until then, why not explore other categories or let us know what you're interested in? Your next learning adventure awaits!.
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Executive Chairman
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
Vice-Chairman & Managing Director
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
Joint Managing Director
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
Non-Executive Director
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
Non-Executive Independent Director
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
Non-Executive Non-Independent Director
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
Non-Executive Independent Director
Rajendra Singh Pawar is the Executive Chairman and Co-Founder of NIIT Limited, a leading Global Talent Development Corporation, and founder of the NIIT University, established with a vision of being the role model of learning, research, innovation and sustainability for the Knowledge Society. He is also Non-executive Chairman of NIIT Learning Systems Limited.
Under his leadership, NIIT has played a key role in shaping the growth of the Indian IT sector, by creating skilled manpower to drive its momentum. Having revolutionized the IT Training industry, he is now involved in establishing an innovative model in Higher Education, the not-for-profit NIIT University.
Mr. Pawar is also member of Governing body of not-for-profit NIIT Foundation, which addresses the skilling and livelihood needs of youth from the underserved segments of the society.
EDUCATION
Mr Pawar did his early schooling in Jammu. Then moved to The Scindia School, Gwalior and from there to IIT Delhi.
AWARDS & RECOGNITIONS
Mr Pawar's contributions have been widely acknowledged and he has been conferred prestigious awards:
- Acknowledging Mr Pawar’s contribution to the IT industry in India, he was awarded the country’s prestigious civilian honour, Padma Bhushan, by the President of India in 2011.
- Distinguished Alumnus Award at IIT Delhi in 1995;
- The 'IT man of the Year' by IT industry journal, Dataquest in 1998;
- 'Master Entrepreneur of the Year' by Ernst & Young in 1999;
- Madhav Award in 1999 at the Scindia School, Gwalior;
- Honorary Doctoral Degree by the Rajiv Gandhi Technical University in 2005;
- Maharaja Gulab Singh Award in 2006;
- Lifetime Achievement ICT Award 2019 by Dataquest;
- Lifetime Achievement Award in 2022 by Federation of Indian Chambers of Commerce & Industry (FICCI).
- He is a Fellow of the Computer Society of India and is a Distinguished Fellow of Institution of Electronics and Telecommunications Engineers.
PRESTIGIOUS POSITIONS
- Mr Pawar served as a member on the Prime Minister's National Council on Skill Development (2009-2014) and has also been a part of the PM's National Taskforce (1998), commissioned to develop India into an IT Superpower.
- Actively involved in India’s key Chambers of Commerce, Mr Pawar has led several ICT industry fora, including National Association of Software & Service Companies (NASSCOM) as its Chairman in 2011-12.
- Mr Pawar was the Chairman of NASSCOM Cyber Security Task Force that was set up in response to the Prime Minister Narendra Modi's vision to see India emerge as a global hub of Cyber Security products and services.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
StackRoute, an NIIT venture, is a digital transformation partner for corporates to build deep-skilled technology and digital talent at scale. Established in August 2015, StackRoute provides disruptive IT learning solutions on programming, quality-engineering, data-science and digital architecture.
Our immersive and remote programs are practitioner-led and outcome-oriented. Geared towards imparting deep skills in digital technologies, StackRoute works with multiple tier 1 IT companies, Global Captive Centers, product engineering companies, and GICs towards transforming their workforce to efficiently deliver digital transformation projects with ease.
